Algeri, 25/06/2024
The Board of Directors of Radiatori 2000 SpA is proud to announce that today, at the International Fair in Algiers, the new joint venture “VIVAL” between Radiatori 2000 SpA and Condor Electronics was unveiled. Condor Electronics is a leading Algerian conglomerate in the production of household appliances, with a turnover of 1.4 billion.
The main goal of this collaboration will be the production of die-cast radiators for home heating using recycled aluminium, combining Radiatori 2000’s manufacturing expertise with Condor Electronics’ distribution network.
The collaboration stems from the need to have a strong and consistent presence in the North African market, where the government is implementing a large-scale housing investment plan.
This partnership represents not only an opportunity for both companies to expand their markets, but also a model of integration and international cooperation that can have a significant impact on the industry and the environment of each nation.
For Radiatori 2000, this joint venture represents a unique opportunity to expand its market while advancing its sustainability mission on a global scale.
Direct access to the Algerian and African markets will allow our company to reach new customers, increasing sales through a product range focused on low prices and a careful strategy of product and sales channel differentiation. This applies to 100% Made in Italy production, which will remain at the Ciserano site and can be expanded to markets that currently do not require high-end products.
The joint venture between Radiatori 2000 and Condor Electronics is a perfect example of how two companies from different countries can come together to create added value not only for their customers but also for the environment and society: a model of integration and sustainability that could inspire other companies to follow the same path, showing that it is possible to reconcile economic goals with environmental and social responsibilities.
A unique opportunity to seize for our company, providing all of us with greater and longer-term growth prospects, projecting us toward a more certain and prosperous future, making it – starting today – an international reality.
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